IQ Hotelier



The IQ Hotelier project is an interview with HoReCa experts. This is a project in which we discuss the concept of success of leading Ukrainian hotels and share useful information for building a successful hotel business.

During the interviews, we collaborate with owners and top managers of hotel complexes and discuss the following issues:

  •  the role of service in the hotel industry;
  •  the role of the hotel exterior and interior;
  •  personnel policy;
  •  marketing strategies;
  •  sales channels;
  •  trends in modern cuisine.

Create benefits with Hotel Solution!

If you want to be the first to know about the main trends in the hotel business, subscribe to our official channel!


Evaluation of investments in the Select chain apart-hotel. Mark Tkach

Marko Tkach
  • founder of the development company PRAUD with foreign investments
  • over 10 years of activity, more than 70,000 square meters of residential and commercial space have been commissioned, including residential complexes in Lviv: Premium PRAUD, Kvartal PRAUD, PRAUD Veselka, PRAUD hills, PRAUD select and PRAUD comfort.
  • a profitable Select apartment hotel with 42 apartments in the very center of Lviv. As well as existing hotels, such as the Select Hotel on Holubovycha Street with 22 rooms and the small BonApart apartment hotel with 15 rooms.


Profitable hotel real estate. Risks and benefits. Arthur Lupashko. Part 2

Artur Lupashko
  • founder of Ribas Hotels Group, a national and international hotel operator
  • 28 hotels under management
  • 26 properties under design and construction
  • $500 million in real estate management by 2023
  • develops 3*, 4* and 5* hotels under the Ribas Hotels, Ribas Rooms, Mandra and Wol brands.


Interview with Igor Ilchyshen. Profitable hotel real estate. Risks and benefits. Part 1

Igor Ilchyshen
  • founder of the «Kimberli» jewelry brand, one of the largest manufacturers of diamond jewelry in Ukraine
  • founder of the «ANKLAV CLUB» business community
  • his knowledge and experience led to the launch of a new business line in 2021 - the construction of profitable hotel real estate - Ama Family Resort in Polianytsia has started construction of three new projects: a five-star hotel with 144 rooms next to Ama Family Resort, «Potay Miracle Farm» with 47 cottages in Yablunytsia, and WOL apartment hotel in Vinnytsia with 78 rooms.


Interview with Oleksandr Redka. The largest infrastructure cottage communities in the Carpathians FENIX INVEST

Oleksandr Redka
  • founder of the Phoenix Invest construction company and PHOENIX RELAX PARK in Bukovel and PHOENIX MEDICAL RESORT in Skhidnytsia
  • wrote a book - an autobiographical novel “Volunteer. The Philosophy of Eating”
  • was wounded in the leg and underwent 19 surgeries. For 5.5 years he lived his life lying down, sitting or on crutches


Interview with Maxim Bartko. Business model of investments in MBA Development cottages.

Maxim Bartko and Maxim Pavelko:
  • has evolved from the design studio MBA AGENCY, which specialized in architectural and engineering projects, interior design, and landscape design, to the construction company MBA DEVELOPMENT.
  • Maksym Bartko is responsible for concept, design, and architecture. He believes that design is the point at which science and art reach a balance.
  • Maksym Pavelko controls the construction process and finances


Interview with Andriy Martyshchuk and Nestor Melnyk. Invest or relax in the «Skogur» cottage community.

Andriy Martyshchuk and Nestor Melnyk
  • for 20 years they will be all over Ukraine and for 18 years they have been managing facilities in the hotel and restaurant sector of the Carpathians.
  • create quality real estate for investment and recreation
  • Skogur is a place where you can both invest and relax. Within three years, Skogur's real estate capitalization increased by 150% due to: its own management and service company; infrastructure development; brand development
  • For Andrii and Nestor, Skogur is not just a cottage community in the Carpathians, but a «home» for people that they cherish
  • founders of the well-known «Pertsi» mountain valley in Bukovel, a museum of Carpathian flavor located near Skogur


Interview with Vyacheslav Yutkin. BANKHOTEL is the best historical hotel according to IHA.

Vyacheslav Yutkin:
  • more than 20 years of experience in the hotel industry
  • founder of 6 hotel complexes in Ukraine, namely in Kyiv, Lviv and Yaremche
  • hotel complexes include 346 rooms and 72 cottages
  • founder of the best historical hotel BANKHOTEL according to the International Hospitality Awards


Interview with Mykhailo Magyarchyk and Vasyl Krulko. Apart-hotels are a new format of investment in tourist real estate

Mykhailo Magyarczyk and Vasyl Krulko
  • more than 7 years of experience in the development of residential, commercial and hotel real estate
  • founders of the «Desna» group of companies
  • create not just square meters, but real estate with excellent infrastructure
  • founded a management company that covers the entire cycle of operating activities of apart-hotels


Interview with Olga Filatova. The unique concept of Edem Resort Medical & SPA.

Olga Filatova
  • philosopher by education and psychotherapist
  • certified nutritionist
  • taught psychology at Ivan Franko National University of Lviv
  • studied psychotherapy in various fields at the Austrian and German schools of psychotherapy


Interview with Artur Lupashko. Management company in the hotel business. How does it work?

Artur Lupashko
  • founder of the Ribas Hotels Group chain
  • member of the social organization Odessa Business Club
  • co-founder of the Ukrainian Hotel & Resort Association
  • speaker at the Big Money Forum


Interview with Iryna Mylymuk. Hotel business during the war and post-war period

Iryna Mylymuk
  • more than 10 years of experience in the hotel industry
  • holds strong positions of the hotel in the market
  • having worked her way up from sales and marketing to general manager, Iryna has a deep understanding of building a successful hotel business and will share with us how to operate in the hotel business during martial law


Part 1: Interview with Margarita Boyko. How to build the best 3* business hotel in Europe

Margarita Boyko
  • more than 20 years of experience in the hotel industry
  • studied at the best international hotel schools in America, Austria, Germany and Switzerland
  • a manager with 300 people working under her supervision
  • a businesswoman who developed a marketing ploy that was included in the book by Philip Kotler
  • a woman who sows the bacillus of love in the management system and considers it the main criterion for success


Part 2. Interview with Margarita Boyko. Features of the organization of the Swedish line

Margarita Boyko
  • more than 20 years of experience in the hotel industry
  • studied at the best international hotel schools in America, Austria, Germany and Switzerland
  • a manager with 300 people working under her supervision
  • a businesswoman who developed a marketing ploy that was included in the book by Philip Kotler
  • a woman who sows the bacillus of love in the management system and considers it the main criterion for success


Interview with the founder of the «Vedmezha Gora» hotel complex. Vadym Helo's concept of success

Vadym Helo
  • founder of the most popular hotel complex in Yaremche, with a total area of 2 hectares
  • more than 12 years of experience in the hotel industry
  • philanthropist who improved the city and opened it to guests from Ukraine and abroad
  • winner of the main tourist award for the greatest contribution to the development of tourism in Yaremche


Interview with international expert Udo Heine. Management of the hotel business

Udo Heine
  • more than 30 years of experience in the international hotel industry
  • opening hotels on different continents: USA, Europe and Asia, Middle East
  • managerial positions in the world 5* hotels Hilton, Radisson, Hyatt, Le Meridien, Shila, Ambassador, etc.
  • opened 3 hotels in Ukraine, one of which 5* «Leopolis» won the World Travel Awards in 2010 and was recognized as the leading city hotel in the world